Vibe Marketing Tech Fest

Performance Meets Purpose

About VMF

Founded in 2018, Vibe Marketing Tech Fest (VMF) is presented by Martechvibe, a global marketing and CX magazine with a reach of over 2 million professionals. It is one of the world’s largest and most influential marketing tech conferences gathering marketing, technology, product, CRM, revenue, and CX leaders.

Designed to explore the latest trends, strategies, and cutting-edge tools shaping the marketing landscape, VMF serves as the ultimate platform where marketing pioneers connect with technology innovators.

Join industry leaders as they network, exchange insights, and redefine the future of marketing through the power of technology.

2026 Key Highlights

Boardrooms

Join focused discussions where senior leaders exchange ideas and address business challenges.

Networking Lunch

Share a table and good conversation while connecting with peers and potential partners.

Cocktail Reception

Unwind after a full day of sessions and build connections in a relaxed setting.

Marquee Awards

Celebrating brands leading the future of marketing and advertising technology.

Focus Industries

Retail, E-commerce, D2C - Direct to Customer
Banking and Finance
FMCG
D2C - Direct to Customer
Government
Hospitality & Tourism
Finance & Fintech
Real Estate
Automotive
Healthcare
Education
Telecom
Digital First Companies
Media Firms
Retail, E-commerce, D2C - Direct to Customer
Banking and Finance
FMCG
D2C - Direct to Customer
Government
Hospitality & Tourism
Finance & Fintech
Real Estate
Automotive
Healthcare
Education
Telecom
Digital First Companies
Media Firms

Advisory Board 2026

Devrim Melek

Senior Vice President, Strategy

OSN

Hitesh Malhotra

Chief Marketing Officer

6thStreet.com

Marwen Ben Messaoud

Growth Marketing Director, Middle East, Africa and South Asia

Spotify

Nandakumar Vijayan

Global Director of Marketing & Communications

Lulu Group International

Neda Lazic

Marketing Network Operations & Capabilities Senior Director, Eurasia & Middle East OU

The Coca-Cola Company

Suad Merchant

Global Chief Marketing Officer

GEMS Education

2026 Speakers

Álvaro Martínez

Sr. Director MENA - Growth Marketing and Pricing

Talabat



Talabat

Arjun Sarkar

Vice President, Digital Ecosystem and Partnerships

Dubai CommerCity - Member of Dubai Integrated Economic Zones Authority

dubai commercity

Gaurav Sinha

International Marketing Director

Domino's



dominos

George Yaryura

Senior Vice President, Marketing

Mashreq



Mashreq

Joy Dabeet

Chief Marketing Officer

Amana

amana

Mohammad Al Rayes

Director of Growth

Bayt.com

bayt

Zia Rahamat

Director of Growth and Analytics

Anghami

anghami

2025 Overview

Attendees

Attendees

Over 460 marketing professionals, C-suites, decision-makers, and thought leaders.

Companies

Companies

Representing 250+ leading brands across 25+ industries.

Speakers

Speakers

40+ industry pioneers and visionaries shared their expertise.

Past Sponsors

Focus Industries

Retail, E-commerce, D2C - Direct to Customer
Banking and Finance
FMCG
D2C - Direct to Customer
Government
Hospitality & Tourism
Finance & Fintech
Real Estate
Automotive
Healthcare
Education
Telecom
Digital First Companies
Media Firms
Retail, E-commerce, D2C - Direct to Customer
Banking and Finance
FMCG
D2C - Direct to Customer
Government
Hospitality & Tourism
Finance & Fintech
Real Estate
Automotive
Healthcare
Education
Telecom
Digital First Companies
Media Firms

Watch VMF Highlights

Top Stories